Product strategy - Product lines

Paul Frank Industries creates all about fun products inspired by art, music, architecture and entertainment. What we make is divided into twenty product lines. There are accessories, bikes, boys(clothing), edibles, footwear, girls(clothing), helmets, home, infant & toddler(clothing), infant & toddler accessories, lip balm, men(clothing), optometrics, pet products, plush, stationary, tech and audio, technical outerwear, women(clothing) and zipper pulls.